Denver, CO – July 19, 2018 – Velocity Global, the leading provider of global employment services, announced today the launch of its new corporate brand identity, redesigned logo, and website. These changes come at a time when the company is evolving its service offerings and expanding its global reach.
"In the last year, Velocity Global has successfully diversified and scaled its service offerings while broadening our own global footprint across four continents,” said Ben Wright, CEO of Velocity Global. “Our new website and brand identity better reflects our market-leading position and clearly demonstrates the comprehensive lifecycle of services we bring to our clients across the globe."
Designed to work effortlessly across digital and physical channels, the new logo evokes a feeling of inspiration and the upward-pointing lines signify movement, positivity, speed—and velocity. The outer circle represents the globe and the company’s international reach, while the two lines can be interpreted as a road leading to new places and new horizons. They also give a nod to Velocity Global’s headquarters in Colorado, mirroring the edge of mountains. The lines break the barrier of the outer circle exemplifying how Velocity Global’s suite of services helps companies break through barriers to global business.
The newly-redesigned website features easy-to-navigate pages and updated, simplified messaging. The visual design showcases and celebrates inspirational destinations around the world, while the layout is structured to provide a seamless user experience. The site also better highlights the full suite global expansion services Velocity Global offers, including International PEO, Global Talent Acquisition, Immigration, Corporate Support Services, and International Consulting to help companies achieve their expansion goals. The About Us page has been restructured to highlight Velocity Global employees and gives a glimpse into the unique company culture.
“While our name remains the same, our logo and website have changed significantly to better represent who Velocity Global is and what we bring to market for our clients,” commented Ryan Medine, Director of Marketing at Velocity Global. “Our new identity is innovative, modern, and professional—words we would use to describe not only our image but also the solutions we provide to companies and our clients who are looking to expand overseas.”
About Velocity Global:
Velocity Global is the leading provider of global employment solutions that has reinvented the way companies expand overseas. With unrivaled expertise in over 185 countries, Velocity Global delivers end-to-end services and best-in-class support to help companies confidently navigate the entire lifecycle of international business. To ensure a compliant, efficient, and flexible international expansion, Velocity Global provides a comprehensive suite of global services that includes International PEO, Global Talent Acquisition, Immigration, Payroll, and Consulting services.